THE SOCIETY – „Nanu“ — a non-profit association dedicated to nature education, curiosity, and environmental awareness — was a Vienna-based community of nature educators offering a carefully curated programme of workshops and educational excursions, tailored specifically for schools and other learning institutions in Vienna and the surrounding region.

THE BRIEF – „Nanu“ is a German exclamation of surprised wonder — a fitting name for an association dedicated to sparking curiosity. The organisation sought a visual identity that would feel warm, playful, and approachable. The silhouette of an inquisitive robin, paired with a rounded, friendly yet geometric typeface, creates a memorable identity that strikes an equal balance between curiosity, delight, and professionalism.